Howard's Tip of the Week... "Do You Have a Phenomenal Sales SYSTEM?
Implement These 7 Steps...
How to Close More Sales at Higher Prices
If you want to close more high-end sales, you first have to attract high end clients! You do that by using my Phenomenal Marketing Systems (that I’m currently teaching on my weekly webcast)
Then you need a Phenomenal Sales System. I have a 7 Step Sales System that goes like this:
- Build Rapport – Make people comfortable. It could be connecting with how they were referred to you, common interests, or a compliment.
- Connect Emotionally – What is the overall "emotional" state of a typical prospect? Fear? Excitement? Don't overlook this. They want to know you understand.
- Establish Credibility – You should have a 60 second message that includes my five-point marketing message I taught last week: Repuation, Experience, Education, Systems and Guarantee.
- Discover Need – Everyone that buys something has a problem. Find out what it is.
- Outline Solution – Once you discover the need, outline your SYSTEM for solving the problem.
- Quote Investment – Too often small business owners quote a price before building value.
- Overcome Price Objections – Next week, I will be teaching how to do this.